Co-owned by Zest's Creative Director Jo Sweeney and Chief Bin Lady Ruth Tomas. The wheeliedesigns.com wheelie bin stickers are packaged as a gift item and marketed as a form of self expression and the quirky gift for the friend who has it all.
The brand has developed a huge target audience and some serious street appeal with the concept transforming garbage collection day into a colourful spectacle where whole neighbourhoods go on show!
The Zest creative team has been an integral part of developing the brand are passionate about making bins beautiful!